You claimed your link, filled in your questionnaire, picked your colours. The page is live. And then… nothing. Not one request. This is the point where many decide the tool is useless — when what's missing isn't in the tool at all, it's in the distribution.
A booking link doesn't go and find people. It converts the ones who arrive. Your job now is to put it where your audience already looks at you. Here's how, from the highest return to the slowest.
1. Your Instagram bio: the one place that never moves
It's the first line to change, and it takes thirty seconds. Your profile is the page people visit when they hesitate — and a bio has exactly one clickable link. If it points to a link tree, your client has one more click to make, and some drop out on the way.
- One link, direct: `inkkore.com/yourhandle`, not a middleman.
- Say what's behind it: “Book · flashes available” beats a bare URL.
- Test it from another phone: a link that opens a blank page for your client is one you'll never see from yours.
2. Stories: what brings traffic, week after week
Your bio catches the people who come. Stories go out and get them. One story with a link sticker brings more visits in twenty-four hours than a bio does in a month — but it disappears, so it has to repeat.
What works: show a piece in progress, then a “Book” sticker. Not a distress call (“still got slots left 😩”), an invitation. The difference in tone shows up in the replies.
- One story a week minimum, even with nothing new: a line detail, a stencil, a healed before/after.
- Pin it to a highlight: highlights stay. “BOOK” on the cover, your link inside.
- Reply to DMs with the link: “go through here, you'll get all the details” — you answer once instead of ten times.
3. Reels: where new people find you
Stories and bio speak to people who already follow you. Reels are the one format that puts you in front of strangers. No production needed: the craft is enough. The machine tracing a line, the stencil peeling off, the finished piece coming out of the wrap.
Three seconds that hook, one piece shown in full, and a line at the end that says what to do: “link in bio to book”. Without that line, people watch and scroll on.
A reel that travels brings you people who'd never heard of you. A link in bio turns their curiosity into a request. Either one alone does very little.
4. Flashes: the easiest request to receive
A custom project needs a conversation: idea, size, placement, budget. A flash doesn't. The design is drawn, the price is set, the person books in one move. It's the request that costs the fewest back-and-forths — and often a new client's first one, before a bigger project.
- Two or three pieces are enough to start. A coherent set beats a grab-bag sheet.
- A visible price: it's what prevents the “how much?” question and the silence that follows.
- Post them: a flash published on your page but never shown in a story doesn't exist.
5. Your past clients: the audience you forget
The person most likely to get tattooed by you is the one who already has. They know your work, your studio, how you operate. And yet they're the least followed up — because writing to them one by one takes time.
In Inkkore, your clients are already a list: every request received creates a record, with what they had done and when. One message to those who haven't been in for six months fills a gap in your week faster than a post will.
6. The waitlist: stop losing the people who arrive too late
With books closed, you lose everyone. That's traffic you already paid for in attention, leaving without a trace. A waitlist keeps those people: when you reopen, you have a queue instead of a blank page.
7. Ads: only once the rest is running
Paying to send people to a page that doesn't convert is paying for nothing. If your bio is current, your flashes are online and your questionnaire filters well, then a few euros behind a reel that's already working makes sense — pointed at your link, not your profile.
Where to start if you only do one thing
Put your link in your bio, today. Then post a story with the sticker and pin it to a highlight. It takes ten minutes and it moves the only number that matters early on: how many people see your page.
The rest — flashes, follow-ups, waitlist — builds week after week. But nothing starts while the link stays filed away somewhere instead of sitting in front of the people who follow you.